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Episode 296: What Geophysicists Gain by Attending URTeC

“Integration, literally, that’s why the URTeC is successful.”

Marianne Rauch joins Andrew Geary to explain why URTeC 2026 matters for geophysicists who want their work to shape real field decisions. She argues that the event’s strength is integration: geology, geophysics, drilling, production, land, service companies, and operators in the same place. That matters now because unconventional development is increasingly driven by better data, AI, cost pressure, and the need to connect technical products to practical outcomes. For students and early-career professionals, the message is direct: broader knowledge can create better ideas, better collaboration, and stronger career options.

Seismic Soundoff · What Geophysicists Gain by Attending URTeC

Key Takeaways

  • Integration drives impact: Geophysical work matters most when engineers, geologists, and production teams understand how to use it in real decisions.
  • Application is the opportunity: URTeC gives geophysicists a practical view of how seismic attributes, rock properties, pressure estimates, and other products influence drilling and production
  • AI needs physics and judgment: Emerging tools may change how teams choose locations, drill wells, and manage production, but Marianne warns that AI cannot be trusted blindly.

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Show Credits

Andrew Geary at TreasureMint hosted, edited, and produced this episode. The SEG podcast team comprises Kelly Anderson, Robin Dupre, Kathy Gamble, and Ally McGinnis. 

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